Everyday Canvas

TV and Online Ads

Prompt: What TV commercials do you like? What ones drive you crazy or make you mad? Write about this in your Blog entry today.

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I don't watch too much TV, anymore, except for just some local news while I eat my supper. I guess, TV ads can be annoying or entertaining. Usually, I don't pay much attention to them.

The annoying ones could be presenting a particular jingle, catchphrase, or scenario, causing viewer irritation, and even this can lead to the negative perception of not only the ad but the brand. Sudden spike ups in volume during a commercial break could be really annoying, too.

Yet, this is not only true for TV but also, especially true for YouTube ads. Plus, recently I heard that the ads on YouTube actually pay more to the content creator than YouTube. So why do it, to this extent, YouTube?

Then, of course, the content in the ad about the product could be misleading, too.

I guess, commercial ads could be creative through their unique storytelling, visually appealing elements, emotional angles, or innovative concepts, but usually repetition kills their creativity and turns off their audience. My son is so disgusted with YouTube, for example, that he started going to Rumble instead. Now that Rumble, too, is out of hand, he is trying other options.

So far that I can tell, all ads--TV, YouTube, Microsoft, Rumble, and the like--have not come up with any winning formula. I hope they do fix their shortcomings very soon because they are annoying and discouraging the viewers, game players, watchers, and listeners of their programs.


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