A profile on marketing. |
Client: Pope Benedict XVI Joseph Ratzinger Objective: Bridging mediums Broading demographics Resourses: TV imfo-mercial, publications Toures and Televised forums. Hot Topics: Birth control, Celibacy, female emancipation: Woman Priest, Priest' scandals, homosexality, Jews. Work Shops: Pope in jeans, talking common sence with ordinary people. A pinic on wooden benches with folk music. Pope on the news, openning a new methadone clinic for young people. Ribbon cutting and hugging. Pope talks tough about Herpes/imfo-mercial. @Sesame Street walk on: Pope explains to kids why men and woman are different with @Big Bird. Pope goes to @NASCAR with the Pope' mobile: talks about Jesus with Jimmie Johnson. Building a personal relationship. Have a @Pepsi contest. The winner gets a free trip to the Vatican and a visit with the Pope. You can ask the Pope anything you like in latin. Clerical uniforms less severe: a shorter shirt with tights for nuns as well as monks. Vatican video games: Jesus Rules, play Jesus at the second coming and kick ass! Martyrdum, how many different ways can you be martyred? Notes on Stylization- To promote a sociological groundswell for the Papacy. @Beatle film, short cut shots of the Pope saying mass to @Beatle tribute @Help. @Bond cameo? Billing Send a box of @Hershey bars to: JC Guilbert 1600 Pennsylvania Avenue Washington, D.C. |