Great title and description. It immediately tells me who your article is for and what I can expect from reading it. I love your message about authentic engagement and "sticking around" for an actual conversation. Likewise, I like that you punctuated that concept by saying, "You will be amazed at the results!"
I appreciate the section headers. They chunk ideas down so the brain can sort more efficiently, and they make the piece flow better.
Suggestion: Consider making the piece more personal by talking directly to your reader. Using a passage from your last paragraph, here's an example: So, dear leader, invest in your own website and create an email, mailing list on a permission-based platform so you can continue to nurture a relationship with your subscribers until they are ready to work with you or refer you . . . The original passage reads as follows: "So, create your own website. And create an email mailing list on a permission-based platform so you can continue to nurture the relationships until they are ready to work with you or refer you." . . . Also, notice that I added a comma after the word email, highlighted above so you can easily find it.
Revision Suggestion: In my opinion, the following paragraph can be more effective if you tighten it up. I also think it will flow better and sink in deeper if you break it into two paragraphs. See the revision suggestion, below:
I’m probably preaching to the choir here, but I feel like I need to say this. Anything you read on social media should be verified by numerous sources. There is a lot of content on social media that is not true. It's called social media for a reason. It's a place to be social. It's a place to meet new people, connect share socially. And we all know what happens in social situations…people chat, say things, we don’t always believe them. We take in the information with every intention of taking time later on to check it out. I have a saying: “Everyone gets exactly what they are looking for and there's room for everyone.” By this I mean, please remember that some people have the need to try to influence other people, even control other people so you will want to remember that as you read what some might call "news" on social media. Just verify before you believe or share.
I’m probably preaching to the choir, but I feel like I need to say this. There is a lot of content on social media that is not true and anything you read on your social channels should be verified by a trustworthy source . . . or two. It's called social media for a reason. It's a place to be social. It's a place to meet new people, connect, and share, socially. And we all know what happens in social situations…people chat, and sometimes say things that just aren’t true. We take in the information with the intention of fact-checking, and we don’t always get around to it.
I have a saying: “Everyone gets exactly what they are looking for, and there's room for everyone.” By this I mean some people have the need to try to influence other people, even control them so you will want to remember that as you read what some might call "news" on social media. Just verify before you believe or share.
Suggestion 2: Regarding "Please Choose The High Road." I like your conversational style throughout this piece. I also respect it in a leader. However, sometimes a more authoritative voice is what the message needs. My suggestion, here, is a straightforward statement: Take the High Road. It matches the action, in strength and meaning.
Suggestion: Bold all of your headers so they stand out
In conclusion, I celebrate your message and appreciate that there is someone out there promoting authentic, and real engagement on social media. ROCK ON with your message, and leadership style!!!
Live and write passionately,
Cyndee |